$MELANIA: how the First Lady of the United States entered the world of memcoins
Melania Trump, the wife of US President-elect Donald Trump, announced the launch of her own cryptocurrency, $MELANIA, on January 19, 2025, the day before her husband's inauguration.
Reasons for the release of $MELANIA
The launch of $MELANIA coincided with Donald Trump's return to the White House and a general rise in interest in cryptocurrencies. Memcoins like TRUMP and $MELANIA are often created to attract attention and capitalize on the popularity of famous personalities. In this case, the issuance of $MELANIA may have been aimed at strengthening Melania Trump's brand.
The connection to the TRUMP memcoin
The launch of $MELANIA came shortly after Donald Trump introduced his memcoin, Official Trump (TRUMP). Interestingly, after Melania's announcement, the value of $TRUMP temporarily dropped by 40%, which may indicate a redistribution of investor interest between the two tokens. However, $TRUMP recovered its position, reaching a market capitalization of around $11.7 billion.
First metrics
Melania Trump announced the launch of $MELANIA via social media, emphasizing that the token is a digital collectible designed to express support and engagement with the values it symbolizes. After initially rising to $12.29, the price of the $MELANIA token dropped significantly to $0.2919. As of January 21, 2025, the $MELANIA token is ranked #3417 on CoinMarketCap. The current price is $0.2919, with a daily trading volume of $711,006.12. The total token issuance is 47 million MELANIA.
Technical aspects and blockchain
The TRUMP and $MELANIA tokens function on the Solana blockchain, which is known for its high transaction speeds and low fees.
The Solana blockchain can process over 65,000 transactions per second (TPS), which is significantly higher than many other platforms. In comparison, Ethereum processes about 12 TPS.
The average fee per transaction on the Solana network is around $0.00025, which is significantly lower than the Ethereum network, where fees can exceed $10 per transaction. The low fees make Solana especially attractive for users making frequent or small transactions and for projects launching their tokens or NFTs on this platform.
Incidentally, the launch of the TRUMP memcoin on the Solana blockchain led to a 12% increase in the value of the SOL token, indicating the positive impact of new projects on the Solana ecosystem.
Prospects for $MELANIA
The launch of the $MELANIA memcoin sparked a significant reaction in the crypto community. Some investors saw the token as an opportunity for quick profits, given its initial price of about $12.03 and market capitalization of $1.9 billion. However, subsequent fluctuations in the exchange rate have highlighted the high volatility of such assets.
Analysts have warned of possible manipulation in the memcoin market. Investor Miles Deutscher noted that the increased attention to meme coins in social networks could be a warning signal, as the share of discussions reached a new high of 27.32%. He emphasized that discussions alone are not enough to support sustainable price growth, and a correction is possible without the inflow of new capital.
In light of these factors, experts recommend that investors be cautious when investing in memcoins, carefully assess risks, and not rely solely on the hype surrounding famous personalities or brands.